Sean Luckett Creative
Copy/Concepts/Consultancy
+44 (0)7812 554030
Need words with the power to persuade, excite and get results?
Looking for a fresh new concept to help revitalise your brand?
Want your people to write your brand better?
Whatever your sector, whatever the brief, you're in the right place.
Head of Copy for INEOS Automotive, concepts for Guinness, Volvo and Organix, web copy for Greene King and case studies for construction giants, Mace. As a qualified journalist with a Masters in scriptwriting, and many years of experience with leading international companies, whatever story you want to tell, you’re in good hands.
Check out my
What I can do for you
Copy
Whether you need a website with killer SEO, finely honed sales letters or emails, stand-out brochures, newsletters or blogs, persuasive scripts, engaging annual reports, the right product name, a memorable strapline – or anything else copy-related, I’m here to help.
Brand consultancy
Want to grab your audience’s attention?
Get your message across more effectively?
Give your words more zip?
Bring your brand to life?
Improve brand awareness?
Increase sales?
You’re in the right place...
Copy & concepts
I've written for hundreds of brands across every possible sector. So, whether you need a website with killer SEO, finely honed direct mails or emails, stand-out brochures, newsletters, blogs, persuasive scripts, engaging annual reports, the right product name, a memorable strapline, or anything else, I can help.
Brand consultancy
Want to grab your audience’s attention? Bring your brand to life?Get your message across more effectively? Improve brand awareness and Increase sales? I've helped some of the world's biggest names gain audience insight, clarify their messaging and truly connect with their customers.
Training, writing guides & TOV
Everyone thinks they write well. The reality is, they really don't. I specialise in helping teams at every level of your business learn how to write to your brand's TOV, stick to the guidelines, and have the confidence that everything they write is clear, concise, and bang on brand.
Brands I've crafted copy and concepts for
Mike Watson, Creative Director,
Mark Making
"A phenomenally gifted, versatile and knowledgeable writer, Sean's also a cracking chap. He makes a huge contribution - both from a copywriting perspective, and also from a conceptual point of view. I'd describe him as 'emotionally intelligent'. In the real world, this means he 'gets stuff', which is the key to any great creative mind. If you're not using him, use him. That would be my advice. Unless I need him, of course. Then don't use him.
What people say about me...
Matt Dunnakey, Head of Marketing,
INEOS Automotive
"Sean not only defined but tenaciously protected the
brand like nobody else. I had the pleasure of working
with him as he led our copywriting across all comms.
I was always impressed by his knowledge and ability to produce consistent, creative copy across multiple channels, under very strict time constraints. He'd be an asset to any creative team and earns my highest recommendation.”
Jim Gilroy, MD,
The Frank Agency
“I thoroughly enjoy working with Sean. He has a quick wit and an even quicker pen. He gets to the heart of a brief quickly and succinctly, and he will always walk a mile in the shoes of his audience. Whether it's a brand story, product copy or a script for a film, whatever he writes will chime with those who read it”
Mike Watson, Creative Director,
Mark Making
"A phenomenally gifted, versatile and knowledgeable writer, Sean's also a cracking chap. He makes a huge contribution - both from a copywriting perspective, and also from a conceptual point of view. I'd describe him as 'emotionally intelligent'. In the real world, this means he 'gets stuff', which is the key to any great creative mind. If you're not using him, use him. That would be my advice. Unless I need him, of course. Then don't use him."
Helen Gibbs, Executive Creative Director, Juice
“Sean is an amazing storyteller. Passionate and talented, his writing, whether it's an email or film script always has heart and puts the audience dead centre. He has the skills and ideas to create content that people want to watch and pass on. Love having him as part of the team, so hand off everyone else.”
Let's get started
Whatever your copywriting, conceptual, branding or training needs, I'm here to help. Call me on 07812 554030, or message me below.